Services

Amplify awareness, drive ticket sales, grow attendance and achieve fundraising goals.

I have worked with nonprofits during periods of significant growth and change. Together, we’ll collaborate to create a support plan that addresses your organization's specific needs and challenges.

Need ideas of where to begin? See key service offerings below.

Press Relations

  • Craft organization's brand messaging

  • Develop local and national press plans

  • Write and send press releases

  • Pitch stories and arrange interviews

  • Track and analyze press mentions

Strategic Communications

  • Review and audit organization's communication materials

  • Interview and survey stakeholders and audiences to understand communication needs and perception

  • Conduct a landscape analysis to compare communications with industry peers

  • SWOT Analysis

  • Develop targeted recommendations and an implementation timeline

Marketing and Sales Strategy

  • Review organization's previous campaigns

  • Research target audiences and develop segments

  • Create audience personas

  • Develop campaign channels (direct mail, print, broadcast, digital) and content

  • Create a campaign calendar and budget

  • Build and implement campaigns

  • Track and analyze metrics

Crisis Communications Planning

  • Identify potentital scenarios

  • Define communications goals

  • Establish a crisis communications team and internal communication process

  • Create key message templates and a crisis response protocol

Email Strategy and Implementation

  • Analyze email audience segmentation

  • Review messaging and content

  • Evaluate design and user experience

  • Check compliance with email regulations

  • Conduct a landscape analysis of industry peers

  • Develop a content plan and calendar

  • Refine audience segmentation

  • Recommend design improvements

  • Write and build emails

  • Track and analyze metrics

Website Content Strategy and Implementation

  • Audit current content and analyze performance

  • Create audience personas

  • Identify gaps in content and areas for improvement

  • Write new content

  • Establish key performance metrics

Project Management

  • Define project goals and objectives

  • Identify stakeholders

  • Define project scope

  • Create a comprehensive plan covering objectives, timeline, resources, budget, risks, and project milestones

  • Define roles and responsibilities and establish a communications plan

  • Assign tasks and manage team and communications

  • Track and report progress

Social Media Strategy and Implementation

  • Audit each of organization's social channels

  • Analyze past performance

  • Conduct a landscape analysis of industry peers

  • Define audience and goals

  • Develop and implement a content plan

  • Create a social listening program

  • Establish key performance metrics

  • Track and analyze metrics

Let’s Get Started!

Schedule a free 30-minute consultation to discuss how I can best support your organization.